Make a board game - in the case study you will see our process when we make a board game for organisations and businesses. This is a game involving young people.
Make a Board Game
Content – this was a critical stage in the process. A considerable amount of time was spent analysing what should go in the game. It was important not to focus on a particular language or to have a game that was about learning phrases or words. This would result in boredom and young people perhaps feeling a little conned. Ultimately, the game had to encourage young people to think about the benefits of learning a modern foreign language. Further, it had to be fun and engaging. Moreover, it had to remain relevant over time and not become dated within a year.
Mechanics & Design – Young people wanted a game that was a game first and foremost. The learning although very important was secondary. They also wanted the game that had a nice design and good devilish play mechanics too.
Budget – importantly Routes had set aside a realistic budget for the game that was . They budgeted for two consultation days, the making of a video, the production of a substantial number of games as well as marketing and promotion.
Make a Board Game - On the left the game goes to print - here the proofs are being checked before a final print run.
Marketing – the game was launched in the presence of the Mayor and Madame Mayoress. The marketing day involved groups of young people who considered how best to promote the game itself.
Mayor of Wrexham, Cllr Ian Roberts said,